08th July

Panel Discussion - It's Beyond Time to Rethink Your Marketing

by JCI Cork


The Covid19 Pandemic forced many businesses to completely close or pivot in a new direction & JCI Ireland wants to provide them with the tools they need to boost their business in this ‘new normal’.

Local chapters in JCI Ireland have come together and collaborated on a new project: The Business Success Series. Set yourself up for success in business, as an employee or business owner, by availing of this series of eight stimulating seminars, running over the month of July, aimed at enhancing your potential.

Melanie Morrissey, JCI Cork President, will moderate this panel discussion where she will be joined by Muriel Foley (Founder and Managing Director at MGFD), Stephen Ryan (Founder Narration & 24 stories) and Karina Collins (Marketing Manager at Clonakility Distillery).

This panel of experts will discuss everything around marketing, giving examples of success as well as lessons learned from their varied experience. It’s important to look at how marketing has changed in such a short space of time and how now is the time to rethink your strategy going forward. By the end of this interactive event you will want to refresh your marketing and bring your next campaign to a whole other level.


Muriel Foley is the Founder and Managing Director of MGFD, A Digital Marketing Consultancy specialising in Digital strategy, Social E-Commerce, Digital Training & Campaign Planning. With over 8 years of experience in Digital Marketing in both Ireland and Canada, Muriel previously worked as Paid Social Lead for a Global agency where she developed Paid Social strategies for national and international clients in the retail, hospitality, food and beverage and auto industries.Adidas, Coca Cola, Diageo, Home Depot, ALDO, Trend Micro, Jägermeister, Air Transat, Keanes, Kilkenny Shop and General Motors are just a few of the brands Muriel has worked with.

Stephen Ryan is the founder of Narration, a Marketing Consultancy and Training Business focused on growing your business through brand storytelling. Stephen has extensive marketing experience from his time at Fota Wildlife Park and Cork’s RedFM where he was Head of Marketing. During his 10 years at both organizations, he was responsible for having record years in terms of listeners and visitors. Stephen has won numerous awards and on top of that he guest lectures in UCC and gives talks at numerous Marketing events throughout the year. Stephen is also the founder of 24 Stories where he hosted two conferences in 2019 and over 20 smaller talks in the area of marketing and communications.

Karina Collins is the Marketing & PR Manager for Clonakilty Distillery. She has worked both for Fortune 500 companies including Diageo and HP, and more recently with local companies looking to increase brand awareness in an ever increasingly noisy online world. She specialises in digital marketing and PR, including social media campaigns, PR pitches, creative content strategy, SEO and video creation.

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Date & Time

Wednesday, 08 July 2020
19:00 - 20:00 GMT


Online, Cork, Ireland

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